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Neftaly Prompt Design Template: For structuring GPT prompt creation

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Neftaly Prompt Design Template

Document Purpose: To guide consistent, effective, and targeted GPT prompt creation
Issued by: Neftaly Consumer Behaviour Analysis Research Office
Aligned with: Neftaly Research Royalty Communication Standards


📄 SECTION 1: Prompt Metadata

FieldDescription
Prompt IDUnique code (e.g., COMM-01, PREF-27)
Research Themee.g., Communication Preferences, Tone Sensitivity, Channel Use
Target Audiencee.g., Rural youth, Working professionals, Elderly users
Collection ChannelNeftaly Website, WhatsApp, Mobile App, SMS, USSD
LanguageEnglish / isiZulu / Setswana / Multilingual
Prompt TypeOpen-ended / Multiple Choice / Ranking / Scenario-based
Date CreatedYYYY-MM-DD
Versione.g., v1.0, v2.1

✍️ SECTION 2: Prompt Construction

ComponentDescription
Prompt TitleA short, descriptive name for the prompt
Core Question (GPT Prompt)The main prompt text to extract data (see design rules below)
Instruction to GPT (System Message)Guidance to GPT on how to interpret/format the user’s answer
Expected Response FormatText, list, ranked list, emoji scale, sentiment, etc.
Validation CriteriaLength, clarity, tone, format consistency
Follow-Up Logic (if any)Next prompt triggered based on response (branching path)

🧠 SECTION 3: Prompt Design Guidelines

RuleDescription
Be Clear & DirectAvoid vague or overly technical language
Stay NeutralDo not lead respondents to a preferred answer
Culturally InclusiveUse region-appropriate examples and tone
ContextualizeReference channels or scenarios relevant to the user
Limit ComplexityOne key idea per prompt; avoid compound questions
Support Multilingual NeedsTranslate or adapt as needed for Neftaly’s audience

🧪 SECTION 4: Testing & Feedback Log

Test TypeNotes
Internal ReviewReview comments by Neftaly researchers
A/B Test ResultsPerformance metrics between versions
Field FeedbackReal-world user input or flagged issues
Edits AppliedNotes on prompt revisions for future traceability

📎 SECTION 5: Example Entry

FieldEntry
Prompt IDCOMM-03
Research ThemeChannel Preferences
Target AudienceLow-income urban adults
Collection ChannelWhatsApp
LanguageEnglish
Prompt TypeMultiple Choice
Prompt TitlePreferred Contact Method
Core Question“Which of the following is your favorite way to contact a company? Select one: A) WhatsApp B) SMS C) Phone Call D) Email E) In-person”
Instruction to GPTEnsure the response contains one clear selection. If multiple are selected, ask for a single preferred method.
Expected FormatOne-letter option (A–E)
Validation CriteriaMatch against allowed options
Follow-Up LogicIf A or B → Ask follow-up on text message timing preference

Created Date

Modified Date

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